The situation in the Middle East is particularly not right.
In this regard, the understanding trends and external forces environment are to shape business in future and growth recognition.
The declaration of the overall mission and goals and values are to demonstrate the characteristics of individuals in essential and adequate manner.
The considerations of the mission statement of coca cola provide the dominating characteristics of maximizing shareholders’ values.
The values of Coca Company integrated with the portfolio development, developing the network of partners, responsibility for the global citizen, lean fast moving organization and maximization of long-term return to shareholders (Coca-cola.co).